Wednesday, June 29th, 2011

Moving the World to the Cloud – Introducing Box’s Certified Reseller and Solution Provider Programs

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We believe that moving to the cloud is an integral – actually, inevitable – part of doing business today. We also believe that in the future, an open ecosystem of partners and applications will enable enterprises and consumers alike to access their content from anywhere. And as much as we’d like to take the credit for moving the world to the cloud, we can’t facilitate this transition alone. That’s why we’re very happy to announce a comprehensive program for certified resellers and solution providers. Even better, we’re launching with over 30 partners already on board, including trusted names like Appirio, HEDLOC and PCMall.

Appirio is a cloud solution provider that uses their own broker technology, CloudWorks, to build custom integrations for businesses. They’ll help customers by connecting Box to other leading cloud platforms. HEDLOC is the leading Google Enterprise partner in Asia-Pacific, and will help us grow our user base across the Pacific as a distributor of Box. Finally, PCMall is a certified reseller who will help business of all sizes, all across the globe move to the cloud. We’re especially excited to launch this service with such strong partners in tow, and look forward to working with even more in the near future. Our different partners will ensure that businesses everywhere, in every market, can simply and easily make the transition to the cloud.

Why Work with Box?

For partners, we think the benefits of our program are head and shoulders above similar offerings in the industry. Here’s a quick rundown of what Box Certified Partners will gain by working with us:

-High recurring revenue margin (up to 30% over the lifetime of the account; other vendors offer partners an 18% margin for the first year, which then drops to 6% for subsequent years)
-Ability to manage all aspects of the sales cycle
-Opportunity to create custom integrations and solutions
-A Partner toolkit, which includes Box APIs along with sales and marketing materials

In addition to the revenue benefits, partners will continue to remain their customers’ trusted advisors. Because Box is so easy to use and deploy, resellers wont have to worry about clunky hardware or software updates, and can be confident that their clients are using the fastest, most up-to-date version of the Box platform. Likewise, solution providers can quickly and easily build custom apps for clients due to Box’s openness and simplicity. And since our service is a truly horizontal solution, all our partners will be able to provide a tailor-made experience for their clients, with little to no hassle.

The future of the services industry is in the cloud, and we hope you’ll join us in moving enterprises all the across the world to a new way of doing business. Our existing certified resellers and solution providers have seen a lot of success with our program – if you’re interested in getting on board, too, be sure to check out our partners page at  www.box.net/company/partners for all the details.